The Consent & Tracking Readiness Pulse is a fixed-price, hands-on audit for Marketo teams emailing France or Italy. The operational question is not only whether tracking is on. It is whether consent controls the pixel, whether recipients can withdraw tracking without losing the newsletter, and whether open data still feeds scoring, alerts, reports or lifecycle logic.
The clock: delivered within 3 working days from access being granted, for standard Marketo instances. Within 24 hours of access we confirm whether your instance fits the fixed scope. Multi-workspace, multi-region or heavily customised environments may require a scoped quote before work starts.
Implementation is not included. The action brief is designed so your internal team, agency or platform partner can execute it. Follow-up architecture review or implementation support can be scoped separately.
A platform vendor's compliance feature covers how to switch its own tracking on and off. What it leaves out is where years of Smart Campaigns, score changes and engagement programmes quietly depend on open data, and it has no commercial reason to recommend using less of its own tracking. A full remediation project fixes everything, over four to six weeks and a larger budget. This Pulse sits between the two: an independent, fixed-scope read of whether consent actually controls the pixel across your instance, delivered in three working days, with a brief anyone can execute. Fully EU-based, from advisory to invoicing.
We work via temporary read-only access or guided screen share. No data exports are required unless agreed, and no personal data needs to leave your instance. If read-only access prevents specific checks, we flag the gap rather than ask for broader access by default. NDA available on request.
Built on a Value Gravity™ review framework developed with input from a practising data protection officer in a Dutch healthcare organisation. Delivery is by Arjen Segers; the DPO does not join the engagement, and this is not legal advice. Fully EU-based, from advisory to invoicing.
The ladder: free pre-check → this audit → Gravity Scan (EUR 7,500 · 3 weeks) if the gaps run deeper than tracking.
Any team emailing recipients in France or Italy from Marketo Engage, or from HubSpot and comparable platforms, where email opens may feed reporting, lead scoring, lifecycle logic or sales alerts. If opens only sit in a report, the fix tends to be small. Once opens feed scoring and routing, it becomes a revenue operations question, worth an independent review before the French deadline of 14 July 2026 and the Italian deadline of 28 October 2026.
A fixed price from EUR 2,250 for a standard Marketo instance, delivered within three working days of access. You get a readiness report across five workstreams, a prioritised action brief sequenced against both deadlines, and a DPO-ready documentation pack, closed with a handover call. HubSpot and other platforms carry the same deliverables on a scoped quote.
No. This is a focused, audit-only diagnostic on one question: whether consent controls email open tracking from end to end. It is delivered in days rather than the four to six weeks a full compliance remediation runs to. Implementation is deliberately excluded, which keeps the output independent and fast. Your internal team, agency or platform partner executes the brief.
No. The audit runs on temporary read-only access or a guided screen share, and no personal data needs to leave your instance. Where read-only access blocks a specific check, the gap is flagged rather than met with a request for broader access.
Marketo Engage is the fixed-scope default, because that is where the architect-level depth sits. HubSpot and other platforms get the same five-workstream audit and the same deliverables on a scoped quote.
The audit sits on a ladder: the free pre-check for a first read, this Pulse for a defined-scope diagnostic, and the Gravity Scan (EUR 7,500, three weeks) if consent turns out to be a symptom of a broader foundation-layer problem in data, identity or governance.